This is a guest post by Staci Redmon of SAMS.
Note from Bill: When I saw Staci’s recent Redmon’s Rules post on LinkedIn, I asked if I could share her first seven rules here with you. Staci offers a wealth of knowledge and experience as the President and CEO of Strategy and Management Services, Inc (SAMS).
SAMS is a SBA 8(a) program participant, service-disabled veteran owned (SDVOSB), woman-owned (WOSB), small disadvantaged business (SDB) that provides a broad range of strategy, management and information technology services to the DOD, other Federal Government agencies, and commercial clients.
1st Rule: Communicating Your Vision
Actualizing a vision requires employers to communicate and set expectations for the outcome. Open lines of communication are key to employees understanding their purpose, performance expectations, and execution strategies.
To further accomplish this goal and achieve a supported vision, create an inclusive collaborative work environment conducive to employees having input.
How to reach the endpoint is tactical, but achieving the vision is strategic.
Note from Bill: What’s critical to getting employees to really buy in to your vision is to LISTEN when they have input!
2nd Rule: Leading a Multigenerational Workforce and Adjusting to the Arrival of Millennials
Changing the landscape of traditional corporate culture to adjust to the arrival of millennials starts by redirecting focus to attract and retain this workforce.
Recognizing longevity in a company isn’t the priority for millennials; they value transparency and meaningful interactions. This tech-savvy generation enters the workforce wanting to innovate and propel the company’s growth.
3rd Rule: Incorporating Community Involvement
An active presence in the community directly impacts the lives of community members and the reputation of your company. Social awareness plays an integral role in sustainability and corporate responsibility.
As we strive to affect change within our infrastructure, let’s not forget our community of strong advocates, championing our success because we directly affect them by giving back and providing resources to enhance their livelihood.
Note from Bill: Back to Rule 1 – Communicate to the employees about your involvement, and be authentic. At TAPE we continue to support many Wounded Warrior programs, including one started by a former employee of our subcontractor.
4th Rule: Building a Network
There’s a direct correlation between your network and net worth; as you broaden the former, the latter increases. A rich network is built by collaborating with individuals of diverse skill sets, cultures, and occupations; creating an ability to forge relationships and develop your network.
To spur growth, limit connecting with like-minded contacts. Participate in and leverage activities with individuals of uncommon interest at first glance. This spawns opportunities to meet new people and establish unforeseen connections.
How do you network?
Note from Bill: This is very important, and we’re seeing how all of these rules build on each other. For example, does your community work have a networking aspect? If so, that can really change the value and dynamic. Again, be authentic – your peers and subordinates are all watching.
5th Rule: Addressing and Communicating Your Weaknesses
A cohesive unit is developed during the discovery phase of analyzing strengths and weaknesses of your team. This phase births awareness and potential challenges; allowing an opportunity to eliminate single points of failure.
As a leader, communicating your weakness is a strength that reveals you are cognizant of your abilities, and focused on creating value by addressing incompetency and delivering solutions with the strengths of other personnel. Invest in resources about strength and leadership, such as the StrengthsFinder 2.0.
What other strengths and/or leadership books would you recommend?
6th Rule: Hiring Creative and Innovative Employees – Seeing Beyond the Resume
Contrary to popular belief, a resume doesn’t reveal everything needed to make a smart hiring decision.
To get a glimpse into the creativity and competency of a candidate you’re considering, test for ingenuity by allowing your prospect to solve a real problem. The results from the trial will allow you to look beyond the resume and accurately assess the prospect’s capabilities.
How do you look beyond the resume? Here are 10 tips from SmartCEO.
7th Rule: Differentiating Your USPs
Your unique selling proposition (USP) is the gateway to acquiring market share and potential financial success. Identify competitors and their products, then leverage your key differentiators to boost your position to become the market leader in your respective industry.
Have you studied the psychology of product differentiation? What does your business do differently?
These seven rules are just the beginning! To read Staci’s latest insights and join the conversation, visit the SAMS LinkedIn group.